The PS27 Female Founders Forum, presented by VyStar Credit Union, is a notable event that celebrates International Women's Day and is recognized as the largest celebration of this day in Florida. The forum features inspiring speakers, including a keynote address by Sheila Lirio Marcelo, the founder of Care.com and co-founder of Ohai.ai. Marcelo, renowned for her accomplishments in the tech industry, shared her experiences and insights, particularly on how her ventures have aimed to address the challenges faced by families.
One of the highlights of the forum is the live pitch competition, where six founders compete on stage for a chance to win a $250,000 capital investment from PS27. This competition offers an exciting opportunity for entrepreneurs to present their business ideas and gain valuable exposure and feedback.
Jessica Krupa is an accomplished entrepreneur and designer, revolutionizing the intimate apparel industry with the inception of Panty Promise in 2020. Identifying a unique opportunity to bridge the gap between the femtech with apparel industries, she introduced a patented design that garnered endorsement from the top NY Gynecologist- Dr. Alyssa Dweck. This innovative approach rapidly expanded Panty Promise's reach, making it a global brand with distribution in over 100 retailers internationally. The brand's direct-to-consumer strategy, featuring a successful subscription model, further exemplifies its market appeal as the first recommended underwear brand in an inclusive and sustainable model.
Prior to Panty Promise, Jessica's was a Senior Lingerie Designer at Victoria’s Secret for nearly a decade. She travelled throughout the world working in factories in Asia and designing launch capsules where she invented her first patented design that scaled the company. Jessica was also an Adjunct Professor at the University of Fashion and the Fashion Institute of Technology from 2019- 2023, coming full circle teaching at her alma mater showing her dedication to education. Jessica's illustrious career is marked by numerous accolades, most notably, a government grant under the Fulbright Act called the Congress Bundestag Youth Exchange for Young Professionals that influenced her to study Entrepreneurship and Global Business at the Technical University of Berlin in 2011 to further her international business and trading skills.
Jessica's has been committed to the global fashion industry since her collegiate years after getting her Bachelor’s of Fine Arts degree Fashion Institute of Technology in NYC and Polimoda in Italy. Her global perspective was further enhanced by her involvement in Fashion Weeks across Europe and the USA, her extensive travels through Asia, and working in factories and designing for Fortune 500 companies including VS, HSN, and Target. This rich tapestry of experiences, relationships, and industry expertise provided the perfect groundwork for her to launch her own brain child- Panty Promise.